Their website was being shut off. Eight days later, the new one was live.

• A template site on a five-year-old platform with almost no updates, owned by the vendor rather than the agency.
• The vendor announced it was shutting the site down on October 16.
• Local scans showed the agency invisible beyond about two miles of the office, with a competitor holding #1 at its own door.

1. Oct 6
   Concept to contract

   Discovery call, a live concept homepage the same day, and a signed agreement that afternoon.

2. Oct 6 to 7
   The full build

   58 pages, with 40 learning-center articles rewritten in plain English and a carrier marquee, plus life insurance and mortgage calculators.

3. Oct 7
   In-person walkthrough

   A 15-item change list from a sit-down at the office, all built the next day.

4. Oct 14
   Launch

   DNS switched with business email untouched, 92 redirects verified, analytics and Search Console live, quote forms routed to the right people.

• The agency now owns its website outright, on its own domain.
• A two-step quote wizard covers auto, home, recreational, business, life and health, with their own intake checklist built in.
• Their print brand, including the gold JJF mark, was rebuilt in vector so every sign and screen matches.

Live since Oct 14, 2026. Performance results will be added at 90 days.